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Life Finds A Way

Client 

Jaguar

Topic

Automotive

Category

Concept Campaign

The Problem:

Young SUV buyers aren't considering Jaguar.

The Insight:

The younger mass market desire status without compromising on versatility.

The Solution:

A vivid cinematic that shares the sleek new design tackling everything life throws at it.

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Invariably every trip, long or short, has its challenges. It might just be a hiccup - 10 mins traffic on the way to work, or it might be something that makes a bit more of an impact- like missing the last ferry back from mainland Europe.

With the new Jaguar E-Pace, you're ready for life to take you on an adventure. The E-Pace is big enough to tackle any challenge, dynamic enough to take on any obstacle, agile enough to make your adventure effortless. No matter what the journey throws your way, you're getting where you're going.

With the new Jaguar E-Pace, life finds a way.

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